28 May Take Aim Guns named Ambassador Dealer by Smith & Wesson
We are proud to be named as an Ambassador dealer by Smith and Wesson. Out of 79,000 licensed dealers, only 20 were selected for this top Smith & Wesson award
Smith & Wesson Recognizes Top Retailers as Ambassador Dealers
Smith & Wesson recognizes twenty retailers as Ambassador Dealers for 2021
SPRINGFIELD, Mass., – Smith & Wesson Brands, Inc. (NASDAQ Global Select: SWBI) is pleased to announce that twenty of its top retailers across the nation have been recognized as Ambassador Dealers for their outstanding performance in 2021. The Smith & Wesson Ambassador Dealer program recognizes retailers who serve as strong advocates for the Smith & Wesson brand and who continually support the growth of its brand and products.
Sue Cupero, Vice President of Sales said, “The partnership we have with our Ambassador Dealers is a truly special one; these dealers embody the Smith & Wesson core values and align with our brand vision. We recognize the hard work of our Ambassador Dealers and look forward to many years of continued partnership and success.”
To be selected as a Smith & Wesson Ambassador Dealer, retailers were required to meet specific criteria of outstanding sales performance, retailer training, custom marketing strategies, and more. In recognition of these Ambassador Dealers, each was presented with an awards package and is now recognized as an Ambassador Dealer on Smith & Wesson’s Dealer Locator. New Ambassador Dealer retailers will be selected annually.